Michael Rock
Founding Partner and Creative Director
Michael Rock is a founding partner and Creative Director at 2x4 and Director of the Graphic Architecture Project at the Columbia University Graduate School of Architecture, Planning and Preservation. At 2x4, he leads a wide range of projects for Prada, Nike, Kanye West, Barneys New York, Harvard and CCTV. Before starting 2x4, he was co-founder of Information incorporated in Boston. From 1984–91 he was Adjunct Professor of Graphic Design at the Rhode Island School of Design and since 1991 he has been a member of the design faculty at the Yale School of Art where he holds the rank of Adjunct Professor. In addition, he was a fellow at the Jan Van Eyck Akademie in Maastricht, The Netherlands, and a contributing editor and graphic design journalist at I.D. Magazine in New York. His writing on design has appeared in publications worldwide. He holds an A.B. in Humanities from Union College and a M.F.A from the Rhode Island School of Design. He is the recipient of the 1999/2000 Rome Prize in Design from the American Academy in Rome and currently serves on the board of the Academy.
Georgianna Stout
Founding Partner and Creative Director
Georgianna Stout is a founding partner and Creative Director at 2x4. She leads diverse projects at 2x4 from extensive retail and packaging projects to large-scale identity, exhibition and environmental graphics/wayfinding programs. She directed large scale digital and environmental projects for Tiffany and Co. and Barneys New York and a series of exhibition designs for the Cooper-Hewitt, National Design Museum, including digital components. She was creative director for an exhibition of Nike's 100 design innovations that was exhibited in Beijing China during the summer Olympics. She also produced and directed a series of episodes of the "How-to Show" for MTV Networks that featured digital music. Stout continues to lead retail and packaging projects including skincare line Malin+Goetz. She has been a visiting design critic at Rhode Island School of Design and Yale University School of Art. She also collaborates with husband, designer David Weeks, in his design studio David Weeks Studio. Prior to founding 2x4, Stout worked at Bethany Johns Design producing publications and identity programs for arts organizations and other cultural institutions. Stout holds a B.F.A. from the Rhode Island School of Design.


Sung Joong Kim, Creative Director
Dominic Borgia, Technical Director
Gala Delmont-Benatar, Project Manager
Jessica Dobkin, Associate Art Director
Timothy Gambell, Associate Director of Interactive Media
Emily Green, Project Coordinator
Michael Greenblatt, Art Director
Hugo Hoppmann, Designer
Derek Hunt, Senior Designer
Michael Laning, Designer
Beverly Liang, Strategy Director
Kai Liao, Designer
Donnie Luu, Senior Designer
Florian Mewes, Associate Art Director
Liliana Palau Balada, Senior Designer
Sunny Park, Designer
Christina Papalexandri, Designer
Elsa Ponce, Senior Designer
Milena Sadée, Director of Interactive Media
Mindy Seu, Designer
Ebbe Strathairn, Designer
Kelly Sung, Designer
Ryan Brooke Thomas, Director of Architectural Design
Ryan Weafer, Art Director
Margot Weller, Associate Strategist
Jie Yu, Production Designer

Administrative Staff

Douglas Freedman, Chief Financial Officer
Jane Friesen, Managing Director
Eileen Costello, Director of Administration
Kristen Schifferdecker, Accounting Assistant
Deepika Sharma, Executive Assistant