As part of our ongoing work at the AT&T Performing Arts Center in Dallas, Texas, we designed the AT&T Experience Wall to engage visitors and passersby alike. At 9 feet tall by 18 feet wide, this large scale dynamic installation visualizes all of the activity going on in the center by using an origami design that is constantly unfolding to reveal new content from the Center's website, Twitter, Facebook, and other image channels.

Execution

The digital display cycles through four color palettes
Visual Design: Blue Color Palette
Visual Design: Transitioning from Blue to Green
Visual Design: Transitioning to a Full Screen Announcement

Process

Content flow
Concept sketch
Animation sketch
Expanded AT&T color palette