HBF Textiles Website

HBF Textiles asked 2x4 to develop a new identity, brand voice, and website that would better reflect their unique approach to textiles. The online experience showcases the new brand, highlighting unique content made for the site. Large imagery helps demonstrate the nuanced, tactile product, while easy-to-use tools provide helpful ways for designers and architects to navigate the product selection.

Execution

Homepage
Homepage
Homepage overlay
Search results
Product detail
Responsive design and slideshow rollovers