Tarkett "Riot Collection"

2x4 was asked to designed a pattern for the tile and flooring manufacturer Tarkett. Their new Infinies collection uses new technology to deliver the first digitally-printed LVT in the industry. Dubbed the "Riot Collection," our tile design features a hyperrealistic floral motif that becomes increasingly pixelated before transitioning into pure static. The shift from representation to abstraction allows the pattern to be used across multiple applications, bright and lush as floral alone, as a graphic transition, or solid static.

Execution