45 of 95


Pradasphere takes over Harrods May 2014 (article)
Posted by Gala
March 14, 2014
via Prada


Harrods, the iconic London department store unveils PRADASPHERE, an exhibition, cafe, and exclusive capsule collection by Prada.

PRADASPHERE celebrates the multifaceted activities of one of Italy's most important fashion houses, showcasing a carefully curated selection of historic collections, campaigns, special projects, and collaborations.

The exhibition will be accompanied by the first ever Pradasphere cafe, while Harrods' Exhibition Windows will display an exclusive capsule collection of ready-to-wear, bags, shoes, and accessories produced exclusively for Harrods and inspired by iconic Prada collections from the last century.

We worked closely with the Prada team to conceptualize, curate, and design PRADASPHERE, from exhibition design and text, branding, packaging, print collateral, window displays, and videos for screens across the store.

PRADASPHERE at Harrods will be open from May 1- 31, 2014. To find out more, follow @2x4 @Prada @Harrods #Pradasphere.