Paris Animations 2013 – 2015

Prada SS14 Parade March

Our seasonal video content development for Prada Faubourg St. Honoré in Paris expands and interprets the atmosphere of the collection and the fashion show for in-store environment. These animations include manipulations of the fashion show footage, brand animations and interventions into campaign videos and imagery. Our recurring “March” video collage concept features cut-out models from the fashion show recomposed into patterns and endless parades. Each season we develop new brand animations playing with the visual identity of Prada — warping it, recontextualizing it, or rendering it anew. This selection of videos spans Fall/Winter 2013 through Spring/Summer 2015.

Prada FW 14 Matryoshka March
Prada FW14 Chevron March
Prada FW13 Pattern March