Salone del Mobile, 2015
For the Arper presentation at the 2015 Salone Internazionale del Mobile we designed two booth spaces that continued to showcase Arpers flexible system of furnishing components. In the main booth, the system is highlighted through dynamic product presentations, connected spaces, and a cafe. Working with furniture design studio Lievore Altherr Molina and stylist Stef Bakker, we designed vignettes demonstrating the breadth and flexibility of Arper’s furniture line in both residential and work settings. A second booth, “Workplace3.0” focused on the contemporary office space and Arper’s approach to new office products. In this booth we used the juxtaposition of product and bold color on simple elevated platform displays, creating an installation where movement changes the visitor’s experience.