The World Around is a platform and annual conference that aims to open up architectural discourse and connect around ideas that impact a broad range of disciplines. The conference convenes a global network of architects, designers, investors, academics, curators and other diverse practitioners to expound on the year’s best new and ongoing work, and pressing topics. The inaugural edition was held at the Times Center in New York City in January 2020.
2x4 partnered with founders Beatrice Galilee, Diego Marroquin, and Alexandra Hodkowski to conceptualize and visualize the project through strategy, branding, and website design. We worked closely with the team to develop conference strategy and naming, and designed a dynamic identity system and visual language in response to the project’s interest in the on-going architectural dialogue around the globe.
